Driving Growth for
OneBody LDN with a
Strategic SEO
Campaign
Client Overview
OneBody LDN is a leading clinic in London offering expert physiotherapy and wellness services. They are committed to delivering top-notch care tailored to the individual needs of their patients. With a state-of-the-art facility and a team of skilled professionals, OneBody LDN helps clients achieve their health and wellness goals effectively.
Challenges
When OneBody LDN approached us, they faced several SEO and operational challenges that were hindering their ability to attract and convert clients:
No Keyword Rankings: Their website had minimal visibility on search engines, with no keywords ranking on the first page of Google.
Lack of Appointment Bookings: The clinic struggled to convert website traffic into appointments, impacting revenue.
Poor Local SEO Presence: Their Google My Business (GMB) profile was under-optimized, resulting in low visibility in local search results and minimal calls or inquiries.
Technical SEO Issues: The website had unresolved technical issues, including slow loading speed and poor crawlability, which negatively affected search engine performance.
Weak Content Strategy: The site lacked optimized, engaging, and informative content tailored to attract and convert their target audience.
Solutions Provided
To address these challenges, we developed and executed a comprehensive SEO campaign tailored to OneBody LDN’s needs:
SEO Audit: Conducted a thorough SEO audit to identify technical, on-page, and off-page issues affecting their website’s performance.
Technical Fixes: Resolved website speed issues, improved mobile-friendliness, and fixed crawlability and indexability errors.
On-Page SEO Optimized meta tags, headers, images, and existing content to align with targeted keywords.
Solid Internal Linking Structure: Created a strategic internal linking structure to enhance navigation and distribute link equity effectively.
Content Strategy: Developed a robust content plan, including blog posts, service pages, and FAQ sections to address user queries and rank for high-intent keywords.
High-Authority Backlinks: Acquired quality backlinks from authoritative websites in the health and wellness industry to build domain authority and improve rankings.
Local SEO and Location Pages: Created dedicated location pages to target specific areas in London, enhancing visibility for local searches.
GMB Optimization: Optimized their Google My Business profile, regularly posting updates, responding to reviews, and handling inquiries to boost local engagement.
Results Achieved
The results of our tailored SEO campaign were transformative:
Keyword Rankings on Page 1: Targeted keywords, including high-value “money keywords,” achieved first-page rankings, significantly increasing website traffic.
500+ Calls from GMB: Optimization of the GMB profile resulted in over 500 calls from potential clients, driving appointments and revenue growth.
Increased Impressions for Money Keywords: High-intent keywords experienced a substantial increase in impressions, leading to more qualified leads.
Enhanced Local Presence: The new location pages and improved GMB profile established OneBody LDN as a top clinic in their local area.
Improved User Experience: aster website load times, engaging content, and clear navigation contributed to a seamless user experience, boosting conversion rates.
Website Traffic Growth: Increased from 700 monthly visitors to 17,000+ monthly visitors.